Having a great web experience for your visitors not only benefits them, it positions your site to be purpose-driven and better help you achieve your goals. Rahul Das (@rdas121) wrote an article/checklist on creating an exceptional web experience for your purpose-driven website. At high level, Das' article covers: Define Your Site’s … [Read more...]
Find Out How Creating Local Citations Will Send You More Customers
Local citations, or sometimes referred to as business directory listings, are critical to your complete online presence and online marketing strategy. What are Local Citations? Loosely defined, a local citation is anytime your business is referenced on another website. They are a structured listing of your business in online directories, mapping … [Read more...]
Do You Know Why Google Wants Your Website To Be Mobile Responsive?
A Mobile Responsive Website is Essential When we chat with clients we emphasize that a mobile-friendly website is essential to having a successful online presence. In fact, for the last couple years, we've just made mobile responsiveness a mandatory feature of each new website we design and develop. We've done this for some time knowing that … [Read more...]
Want more business in 2015? Start by improving your online reputation.
Now that 2015 is fully underway, it’s time to focus on making this the year your online presence delivers you more business, and there is no better place to start than with your online reputation - the reviews customers and clients leave about you on Yelp, Google, the Yellow Pages, and similar review sites. A lot of clients want to jump right … [Read more...]
How to Generate Content Ideas for Your Small Business Blog
Finding new and interesting blog topics isn’t easy. If you’re one of the lucky ones, great blog ideas have been pouring out of your fingertips from day one. If not, you’re probably already familiar with the struggle. Either way, you’ll eventually find yourself staring at a blank white screen with a lonely blinking cursor. In fact, according to … [Read more...]
The Anatomy of a Great Business Blog Post
Structure, Images, Keywords, and SEO What makes a great blog post? Of course, you need a thoughtful topic – but never underestimate the power of presentation. If you’re new to blogging, you might feel a bit lost when it comes to structuring your blog posts. Don’t worry! This post will teach you how to create a great blog post that your visitors … [Read more...]
Thinking of Starting a Company Blog?
How to Start and Maintain a Blog Your Customers Will Want to Read If you’re running a small business, you might be wondering if you should start a company blog. The answer is a definite yes! Starting a company blog is one of the most important steps a new business can take. In a busy online world, blogging is a vital part of your brand’s online … [Read more...]
How to Get Visitors to Your Website: SEO, Local Search, and Responsive Web Design
With at least 2.2 billion pages on the Internet, it’s safe to say that there’s a lot of competition in the online world. If you create a website and just hope that people will show up, you’re likely to be disappointed with the results. But, don’t fret! Here at Ella J Designs, we can show you how to position your website for maximum visibility in … [Read more...]
Usability and Call to Action in Purpose-Driven Web Design
Does Your Website Need a Makeover? You know your business needs a website – but have you ever stopped to consider why? These days, any old website isn’t going to cut it. Customers have options, which means they’re going to visit websites that deliver maximum value with minimal hassle. As a business owner, you already know what your customers want. … [Read more...]
The Four Letter Word that Strikes Fear in Most Local Businesses
When you hear "four letter word", I'm pretty sure I can imagine what comes to mind. But, I'm not talking about bad words, I'm talking about the word 'blog'. Maybe to some that word is a curse but it doesn't have to be. With a little bit of organization and persistence you can blog for your business. Consider that blogging is providing value. It … [Read more...]
